PBA Zone : Trends and Forecasting : Business Industry Trends Area
While Market trends directly impact industry trends, industry trends can dramatically impact the organization and the success of the specific solution.
Understanding those trends is critical towards increasing the business viability of the solution.
Perspective Capture Questions: Industry Vertical Directions/Trends Area
a) What are the relevant industry vertical directions/trends?
b) Why are these vertical industry directions/trends significant for the business?
c) How is the business addressing these vertical industry directions/trends?